Problem

Samsung wanted to promote their product ecosystem as something no home could be without this Christmas - with the Galaxy S7 sitting at the heart of it as a remote control for your whole life.

SOLUTION

We put the entire Samsung collection in the hands of pop culture's greatest home defender, and show how Samsung means much, much more than just a 'phone alone'.

They didn't buy it. You never saw it. Christmas got cancelled.

BAH, HUMBUG I TELL YA.